The Brougham required a brand identity, digital and physical marketing collateral.
The brand launch was developed and implemented to seamlessly support the $200 million project. This strategy was designed to ensure the project achieved and then continued to gain the necessary momentum required. Concepts were made for the brand identity, a branded marketing website, project brochure, external onsite signage and prepared the artwork for the business stationary – letterhead, business cards and envelopes.